$(document).ready(function(){  

$(".area_product a").hover(function() {
$(this).next("strong").stop(true, true).animate({opacity: "show", top: "-60"}, "slow");
}, function() {
$(this).next("strong").animate({opacity: "hide", top: "-70"}, "fast");
});

slideMenu.build('navi_series',500,3,500,1);

});